Stop losing leads to the contractor who published their prices.
Put an instant price range on your own website. 3 to 6 times more leads from the traffic you already get, and you can be live this afternoon.
14 days free, no card. Send us your price list and we will build your first estimator for you, free.
This is not more ad spend. It is 3–6× more leads from the traffic you are already paying for — the same visitors, the same marketing budget, finally getting the pricing information they came for.
See what one million homeowner answers revealed →Three steps. Most people are taking estimates the same day.
Tell us your trade
Pick your services and we pre-fill the questions and the typical price ranges for your trade. Or send us your price list and we will build the first estimator for you, free.
Set your own numbers
Your costs, your margins, your ranges. Nothing goes live until you say so, and you can change a price in seconds without calling anyone.
Paste one line into your site
One embed code on your pricing page, or a plain link you can drop into your Google profile, your ads and your email signature.
Turn a $12,000 job into $199 a month.
Switch financing on and the monthly payment becomes the first number a homeowner sees, with the full range underneath. Through our partnership with Wisetack, that payment is backed by a real pay-over-time option rather than a rough illustration.
You set the APR, the terms and the minimum project value. See how financing works →
Availability, approval and terms are determined by Wisetack and vary by business and applicant.
What publishing a price range is worth to you.
Three inputs, your own figures. The range assumes 3–6× more leads from the traffic you already get, which is what we see once a real price range goes live on a site.
Nothing is sent anywhere — this runs in your browser.
Give them the number they came for, without locking yourself into a quote.
80% of buyers want a rough price before they will speak to anyone. A published range gives them that — and gives you a lead instead of a bounce.
- A safe, upfront estimate: a range, never a fixed quote
- More trust and better conversations before the first call
- 3–6× more qualified leads from the traffic you already have
- Pricing laid out so Google and AI can read it and quote you
- You stay in full control of every number, all the time
Contractors who put a price on their website.
No scripts and no actors — four owners on what actually changed once the estimator went live.
Marcus Sheridan on why publishing prices wins.
When the author of They Ask, You Answer talks about pricing transparency, people listen. These are the shows where he explains why.
Pick the work, answer a few questions, get a real range.
Three screens, about sixty seconds. They leave with a number and you get the lead, their answers and the range they were shown.
See a Pricing Estimator
in Action
Below is an example Priceguide estimator for a home renovation company. Feel free to give it a go!
Try a live estimator for your trade.
Click any trade to try a working example right here. These are just samples — your estimator is built uniquely for your brand, services and pricing.
Minutes to set up. Yours to control.
Quick setup
Get your online estimator set up in minutes, not weeks.
Save time
Give customers exactly what they want upfront — a price range, not an exact quote — so it never boxes you into a corner.
Increase leads
Turn curious visitors into hot leads with your own online estimator, on the traffic you already get.
Build trust
Be as open with your pricing as you are with your services. Homeowners notice which one of you did.
How Priceguide compares.
This is what it takes to put a working price estimator on your website the other ways round.
| Feature | Priceguide | Hiring a developer | WordPress plugins | Other form builders |
|---|---|---|---|---|
| Cost | PriceguideFrom $19 a month | Hiring a developer$5K–$30K upfront | WordPress plugins$50–$150 for plugins, plus $5K–$12K for developers, copywriters and designers to make it work | Other form builders$50–$200 a month, plus $3K–$10K for copywriters and designers to make it flow properly |
| Time to set up | PriceguideMinutes to get started and build your first estimator | Hiring a developerWeeks to months, including the back and forth on revisions | WordPress pluginsHours to days, and advanced tech skills to set it up properly | Other form builders10+ hours to get something functional, with a steep learning curve |
| Trust and transparency | PriceguideBuilt in — curated questions, open pricing, and customers can edit their own submission | Hiring a developerVaries, and depends entirely on how well you brief the developer | WordPress pluginsLimited by what the plugin can express about complex pricing | Other form buildersUsually limited, and takes real effort to explain pricing properly |
| Maintenance and updates | PriceguideIncluded, with new features shipping continuously | Hiring a developerUsually another contract or another invoice | WordPress pluginsYours to handle — plugin updates and the security risk that comes with them | Other form buildersVaries, and an update can break what you already built |
Prices here are what contractors tell us they were quoted. Yours may differ — the point is the gap, not the exact figure.
Put a price on your website this afternoon.
14 days free, no card, cancel in one click. Send us your price list and we will build your first estimator for you at no charge.