Cookie Policy for Priceguide
Priceguide Ltd · Effective date: 28 May 2026 · Version: 2.0
This Cookie Policy explains how Priceguide Ltd (“Priceguide”, “we”, “us”) uses cookies and similar technologies on the priceguide.ai marketing website and on the authenticated customer dashboard at app.priceguide.ai. It supplements our Privacy Policy.
What cookies are
Cookies are small data files stored on your device when you visit a website. We also use similar technologies such as local storage, pixels, and SDK events. We refer to all of these collectively as “cookies” in this policy.
Where cookies are used
- priceguide.ai (this marketing website) — uses cookies, with the categories below.
- app.priceguide.ai (authenticated customer dashboard) — uses strictly necessary cookies and a product-analytics tool (Hotjar) for session recordings and heatmaps to improve the dashboard.
- Customer-facing estimator embed (the Priceguide widget embedded on contractor websites that homeowners interact with) — uses only strictly necessary cookies for session and security; no analytics or advertising cookies are loaded by Priceguide on the estimator embed.
Categories of cookies on priceguide.ai
| Category | Purpose | Providers / examples | Lifetime |
|---|---|---|---|
| Strictly necessary | Authentication, session, security, load balancing, fraud prevention, cookie-consent state | Auth0 session, CSRF tokens, consent banner | Session to 12 months |
| Analytics | Understand traffic, content performance, marketing-campaign attribution | Google Analytics 4 | Up to 14 months |
| Marketing | Measure ad performance and retarget visitors | Meta Pixel | Up to 13 months |
| Marketing automation | Lead-capture forms, newsletter delivery, on-site behaviour tracking that feeds marketing automation | ActiveCampaign | Up to 12 months |
Cookies on the customer dashboard (app.priceguide.ai)
| Category | Purpose | Provider |
|---|---|---|
| Strictly necessary | Authentication, session, security | Auth0, application session |
| Product analytics | Session recordings and heatmaps to understand how customers use the dashboard so we can improve it. Hotjar is configured to suppress user input in recordings by default. | Hotjar |
Your choices
Cookie banner. When you first visit priceguide.ai you will see a cookie banner. You can accept all categories, reject non-essential categories, or open preferences to choose category by category. You can change your choice at any time via the “Cookie preferences” link in the website footer.
Global Privacy Control. We honour the Global Privacy Control (GPC) signal as a valid opt-out from analytics and marketing cookies on priceguide.ai for visitors from California and other jurisdictions where it is legally recognised.
Browser controls. You can also block or delete cookies through your browser settings. Disabling strictly necessary cookies will prevent core functionality (such as logging in) from working.
Dashboard analytics. Authenticated customer users who do not want session recordings can request to be excluded by emailing [email protected] with their account email.
Third-party providers
The cookies above are set by third parties. Each provider has its own privacy practices:
- Google Analytics 4 — policies.google.com/privacy
- Meta Pixel — facebook.com/privacy/policy
- ActiveCampaign — activecampaign.com/legal/privacy-policy
- Hotjar — hotjar.com/legal/policies/privacy
- Auth0 (Okta) — okta.com/privacy-policy
The full list of third-party providers that may process personal data on our behalf is set out in our Sub-processor List.
Changes to this Cookie Policy
We may update this Cookie Policy from time to time. The “Effective date” above reflects the most recent revision. Material changes will be announced in the cookie banner on next visit.
Contact
Questions about this policy: [email protected].
Have Any Questions?
We’d love to hear from you.